Podcaster Music Career Coach Musician Entrepreneur Mum

Create a Music Career Plan, unique to your vision of success!

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Jo has been featured on:

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The miracle you've been waiting for is...YOU

"Everyone should have a coach to help them get where they are going and change their paradigm. Jo's coaching has been a big part of that journey for me"

Aaron Goodvin (Warner Music Artist)

"I started working with Jo doing one-on-one music life coaching in 2020 and I can honestly say that it has changed the trajectory of my music career and my life immediately and positively. This year I will double my income from my music."

Doug Folkins (Songwriter/Artist)

"I’m a recording artist and songwriter from Lumsden SK and I also farm! Been working with Joanne almost a year and loved every minute!! Changed my life in so many ways."

Justin LaBrash (Artist/Writer)

"I am Karissa Hoffart, Canadian Country Recording Artist from rural Saskatchewan! I started working with Jo this summer and my life is changing as we speak."

Karissa Hoffart (Artist/Writer)

About Jo

I'm completely Obsessed with knowledge and sharing it!

I love working with creatives and seeing their authentic, unique selves sHINE THROUGH AND SUCCEED!

It’s impossible for creative entrepreneurs to wear one hat! So I like to wear loads of different hats from the comfort of my own couch.

You can occasionally still find me slinging a guitar doing a stint on the road to keep my fingers nimble and my vocal chords stretched, and I also like to produce music from my humble little basement studio.

A majority of my time is spent on zoom calls with incredible artists and creatives who want to live their dreams on whatever terms suit them! Taping my podcast and creating valuable, actionable content that you can use to kickstart your life worth living out LOUD!

The Meant4Music Podcast

REAL TALK: I use the occasional f*bomb, but only when I get really fired up and excited about a topic!

I talk about ALL the challenges that creatives face intimately, because I have faced many of them myself. I show you what you can do to rid yourself of your limiting beliefs, find solutions, learn how to hack your own brain – FOR GOOD -> ACTUAL VALUABLE, ACTIONABLE Sh*t <- See there I go again!

I Believe...

that you are enough

That everyone has limitless potential.
That your biggest weaknesses are often your biggest strengths.
In being where I say I am going to be, when I say I’m going to be there.
That music is a way to journey through life.
That you should give more than you take.
That you should never stop learning.
The biggest investment you can make is in your brain.
In laughing at yourself -> I laugh at this pic of myself every time I see it! LOL!
in YOU! I believe in YOU!